The best way to exploit the potential of the Internet for your business is to have a presence on it. This is achieved by having a web site for your company. Your web site, by providing a radically simpler, easy way of access to your business from anywhere in the world, acts as your window to the world.

Millions of users of the Internet can easily access your site and know about your products and services. This enables your business to reach a wider and larger customer base without the need for any additional physical infrastructure. It can register all business inquiries and pass these on to you instantaneously. You can cater to your customer and prospects all through the year, as the site is open 24 hours a day, 365 days of the year. Enables you to learn more about your customer and prospects, because of its interactivity.Better and more timely customer support by directly answering customer queries on the net. Cost effectiveness, as you can provide support and services directly from the site.

Register your site (it's domain name)
Plan the contents of your site.
Get your site hosted on a reliable server connected to the Internet.
Register your site with popular search engines.
Maintain and update your site on an ongoing basis.